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Qual é sua
marca no mundo?
Transformamos histórias, propósito e personalidade em marcas autênticas através de branding, identidade visual e design estratégico.
ser observar Materializar assumir
Toda marca é uma soma.
Da sua essência. Do contexto em que está inserida. Da percepção que deseja construir. E da forma como escolhe ocupar seu espaço no mundo.
Através do Método SOMA, transformamos identidade, pesquisa e estratégia em marcas autênticas e memoráveis.
How we work at soma
01.
Understanding
We start by listening. Understanding the brand’s context, goals, challenges and vision.
02.
Strategy
We define direction before aesthetics — positioning, priorities and structure come first.
03.
Design
We translate strategy into visual systems that give form to ideas and meaning.
04.
Delivery
We deliver organized, clear and usable assets that support consistent communication.
Our services
Clients we’ve
worked with
Our projects
Alvo Studio
Brazil
Carlinhos Buffet
Brazil
Nina Costa
EUA
The WREN
Australia
CWFT
Brazil
Digital Nomad Adentures
Thailand
Discover My Design Journey
SOMA is a branding and design studio led by me — Karen Souza, creative director and founder.
With experience working with clients across different countries and cultures, I design visual systems that translate context, intention and strategy into clear, consistent branding.
My work goes beyond aesthetics, focusing on communication, positioning and real business needs.
At SOMA, I lead the creative direction and work closely with each client to build brands that feel aligned, professional and ready to grow.